TOMBSTONE® Activation
Any wonder why this pizza spends the whole marketing budget in October? With other iconic brands popping up in media traditionally outside of their lane, Nestlé® was ready to consider something disruptive for Tombstone.
We found the data we needed to back up our concept — and included a savings offer to drive to purchase so our client wouldn’t have a heart attack — and had fun with it. If that was wrong, I didn’t want to be right.